ABOUT
learn more about better humaning
YOU
Very few people realise what it takes to create an ethical, profitable business. This is why successful founders should be celebrated.
You love to learn, grow, and develop – which is why you’ve been successful. Ironically, your desire for growth sometimes holds you back from being the best version of yourself.
Your pursuit for more has created separation between you and the people who matter most in your life. You’ve become less human and more distant. You’re missing signs of imminent breakdowns in your most important personal and professional relationships.
As you’ve become better at business, a part of you feels you’ve become worse at Humaning, not Better. You wonder whether or not you’re living the life you want to live.
You want to understand yourself and others better than you do now because you want a deeper and more meaningful experience of life. You want to be closer to the people and things that matter most.
Financially, you’re well on your way to “making it”. You’ve got great cash flow, a healthy balance sheet, and personal financial security. Even though you’ve got what most founders crave, you’re facing different challenges compared to when you started because prosperity brings important strategic questions that demand answers.
Do you expand, contract, or sell? And, most importantly, why?
These are critical questions that are best answered when you feel at peace, ideally discussing them with someone you can trust who knows what you’re going through.
You find it hard knowing who to trust to have these kinds of courageous conversations with yet you know, deep down, they need to be approached sooner rather than later.
Everything you want lives on the other side of a courageous conversation.
If you’re close to an inflexion point in your business or life and not sure which is the best way forward, and want a trusted advisor to help you make better decisions, that’s my speciality.
YOU
Very few people realise what it takes to create an ethical, profitable business. This is why successful founders should be celebrated.
You love to learn, grow, and develop – which is why you’ve been successful. Ironically, your desire for growth sometimes holds you back from being the best version of yourself.
Your pursuit for more has created separation between you and the people who matter most in your life. You’ve become less human and more distant. You’re missing signs of imminent breakdowns in your most important personal and professional relationships.
As you’ve become better at business, a part of you feels you’ve become worse at Humaning, not Better. You wonder whether or not you’re living the life you want to live.
You want to understand yourself and others better than you do now because you want a deeper and more meaningful experience of life. You want to be closer to the people and things that matter most.
Financially, you’re well on your way to “making it”. You’ve got great cash flow, a healthy balance sheet, and personal financial security. Even though you’ve got what most founders crave, you’re facing different challenges compared to when you started because prosperity brings important strategic questions that demand answers.
Do you expand, contract, or sell? And, most importantly, why?
These are critical questions that are best answered when you feel at peace, ideally discussing them with someone you can trust who knows what you’re going through.
You find it hard knowing who to trust to have these kinds of courageous conversations with yet you know, deep down, they need to be approached sooner rather than later.
Everything you want lives on the other side of a courageous conversation.
If you’re close to an inflexion point in your business or life and not sure which is the best way forward, and want a trusted advisor to help you make better decisions, that’s my speciality.
ME
I’m a professional confidant and advisor for founders looking for clarity and peace who want to become Better Humans.
I’ve been involved in business my whole life. I was fortunate enough to grow up in an entrepreneurial family, had many of my own companies, and have helped business owners all over the world create companies that give them more life, not less.
My aspiration is, through my work, to help create more warmth and intimacy in the world by being a catalyst that helps people become Better Humans.
I love working with bright, committed people who want to develop themselves, their business, their people, and their lives. Typically they’re successful business founders, owners, executives, and senior decision-makers looking for a safe pair of hands to advise them in complex situations.
My work is about helping people navigate through difficult moments and suits people who want a better experience in all areas of their lives.
I hold space for the conversations people need to have, but have been avoiding, so they happen peacefully and professionally – rather than having things break down irretrievably.
Some clients call me a Peacemaker because I’m good at mediating complex situations so everyone profits. It’s not peacemaking like at the UN, it’s working with leaders and teams inside ethical businesses to help everyone get closer, better, and bigger.
I use a blend of advising, coaching, mentoring – whatever is required to get to a place of truth so everyone can flourish. I’m very good at helping people move from confusion to clarity.
Some people have said I’m like a founder’s consigliere because I help clients solve difficult issues they’re facing in life and business.
I’m not phased by money, status, power, success, or titles, and often work in owner-managed family companies. Because of my background, I understand the challenges of mixing business with blood and have worked with family businesses all over the world, so I’m pretty well qualified to help navigate their unique nuances.
I don’t work with predatory businesses that operate unethically because it doesn’t bring me joy. I politely decline to work with companies who treat people like machines, or habitually manipulate others, purely for their own gain.
I’m not for everybody but if you really care about creating an ethical business – and not just trying to get away with something, close a manipulative deal, or flog bits of a business off by breaking it down into parts – I’m the right person to help mediate any difficult situations you’re up against.
US
Our work begins by co-creating an authentic relationship built on trust. This allows us to have the kinds of honest conversations you can’t have with anyone else.
Our deep, truthful, and meaningful conversations, help get you closer to yourself, closer to others, and closer to the things that matter most in your life.
When you’re facing difficult moments causing confusion or conflict – strategic plans, succession plans, exit plans – anything and everything that requires clarity to help you make the right decision at the right time, you need someone you can trust to advise you. That’s where I come in.
We co-create truthful, authentic, and peaceful resolutions in a mature and humanistic way. We get clear about where you want to take your business and life.
When you’ve created an authentic and inspiring vision coupled with solid plans you get clarity about which direction to take, which makes life infinitely easier.
During the course of our work, you’ll become a Better Human. You’ll experience more peace and intimacy in all areas of your life and work.
When you’re grounded, clear, and peaceful, you make better decisions, leading to better results.
Peaceful leaders are courageous leaders who create better strategies, better plans, and, through consciously focusing on their own way of Being, inspire others to become Better Humans.
If you want to create better relationships, a better culture, better clarity, and become a Better Human in all areas of your life – whilst increasing your profits peacefully – I can help.
US
Our work begins by co-creating an authentic relationship built on trust. This allows us to have the kinds of honest conversations you can’t have with anyone else.
Our deep, truthful, and meaningful conversations, help get you closer to yourself, closer to others, and closer to the things that matter most in your life.
When you’re facing difficult moments causing confusion or conflict – strategic plans, succession plans, exit plans – anything and everything that requires clarity to help you make the right decision at the right time, you need someone you can trust to advise you. That’s where I come in.
We co-create truthful, authentic, and peaceful resolutions in a mature and humanistic way. We get clear about where you want to take your business and life.
When you’ve created an authentic and inspiring vision coupled with solid plans you get clarity about which direction to take, which makes life infinitely easier.
During the course of our work, you’ll become a Better Human. You’ll experience more peace and intimacy in all areas of your life and work.
When you’re grounded, clear, and peaceful, you make better decisions, leading to better results.
Peaceful leaders are courageous leaders who create better strategies, better plans, and, through consciously focusing on their own way of Being, inspire others to become Better Humans.
If you want to create better relationships, a better culture, better clarity, and become a Better Human in all areas of your life – whilst increasing your profits peacefully – I can help.

My priority is helping you get closer to the people and things that matter most in your life.
DAVID FOSTER

My priority is helping you get closer to the people and things that matter most in your life.
DAVID FOSTER
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